Business Coaching for Registered Healthcare Professionals

As a registered healthcare professional, your focus has always been on delivering care and support. But stepping into private practice, launching a side hustle, or building a business alongside your NHS career brings new challenges. From attracting patients and setting up systems to balancing workload and financial planning, running a business can quickly feel overwhelming without the right guidance.

That’s where I can help. I’m Mike Sherwood – an Aesthetic Business & Marketing Coach who works with healthcare professionals ready to take the next step in their careers. Over six months, I’ll guide you through creating a clear strategy, building a strong patient base, refining your pricing, and setting up systems that make your business manageable. My coaching is designed to help you achieve sustainable growth and create a private business that supports your professional ambitions while fitting alongside your current role.

Challenges Faced by Registered Healthcare Professionals

Starting and managing a business while continuing your healthcare career presents unique challenges, including:

Time Management

Balancing your current role in healthcare or the NHS with the demands of building a private business or side hustle can lead to stress and burnout.

Marketing and Branding

Effectively promoting your new business and establishing a strong brand identity is essential to attracting clients, but can be challenging alongside your existing career.

Client Acquisition and Retention

Building a steady flow of clients while ensuring repeat business can be difficult, especially when starting out.

Managing Finances and Operations

Running a private business requires solid financial management and streamlined operations, which can be overwhelming without the right systems in place.

Addressing these challenges is crucial to building a successful private venture while maintaining your healthcare career.

How Business Coaching Can Help

With my background in both the medical and business sectors, I provide coaching tailored specifically to healthcare professionals looking to start or grow their private business. Here’s how business coaching can help:

    • Time management and work-life balance: I’ll help you manage your time effectively, allowing you to grow your private business without sacrificing your primary healthcare role or personal life.
    • Marketing and branding expertise: Together, we’ll create a marketing strategy that helps you attract clients and build a brand that resonates with your target audience.
    • Client acquisition strategies: I’ll guide you in developing systems to attract new clients while ensuring loyalty and repeat business.
    • Operational and financial planning: We’ll work on establishing efficient business operations and financial management systems to ensure your private venture grows sustainably.
Mike Sherwood Business Coaching

The Benefits of Working with a Business Coach

By working with me, you’ll benefit from:

  • Increased profitability: We’ll develop effective marketing and operational strategies that ensure your private business grows and generates consistent revenue.
  • Improved time management: Learn to balance your healthcare role with your entrepreneurial venture, creating a work-life balance that supports both aspects of your career.
  • Streamlined operations: We’ll implement systems that make running your business more efficient, allowing you to focus on delivering high-quality services.
  • Client retention and growth: Build a loyal client base that ensures repeat business while continuously attracting new customers to your venture.
The Benefits of Working with a Business Coach

Aesthetic Business & Marketing Coaching Programmes

Aesthetic Business Launchpad Programme

Launch your clinic with confidence in this structured 6-month programme. Gain step-by-step training, group coaching, a private audit, and practical tools to attract your first 100 clients and build strong foundations.

Aesthetic Growth Accelerator Programme

Move from busy to consistent growth in this 6-month programme. Learn advanced marketing, systems, and financial strategies with group coaching, business audits, and tools designed to help you achieve £10K months.

Aesthetic Scale-Up Programme

Step into your CEO role with this 6-month programme. Build a high-performing team, systemise operations, and create long-term profitability through strategy modules, group support, and three private business audits.

Bespoke 1:1 Business Coaching

Work directly with Mike in this 6-month tailored coaching package. Receive fortnightly private sessions, full access to resources, WhatsApp support, and a personalised strategy to grow your clinic with confidence.

Book a free discovery call today and find out how structured business coaching can help you grow your practice with confidence.

Frequently Asked Questions

All of my programmes run for six months, which gives us the right amount of time to put strategies into action and build momentum. Many healthcare professionals notice improvements within the first few sessions, such as clearer structure, better time management, or more confidence with marketing. Bigger results — like attracting more private patients, creating a steady flow of income, or freeing up time alongside NHS commitments — usually develop across the programme. By committing to the sessions and implementing the strategies we work on together, you can expect measurable progress within 3–6 months, with the option to continue one-to-one coaching if you’d like ongoing support.

The results will depend on your goals and the type of business you’re building, but most healthcare professionals see meaningful changes within six months. That might include attracting more private patients, creating a steadier flow of income, or putting systems in place that reduce stress and save time. Many clients also report a better work-life balance as they learn how to manage their private venture alongside their NHS or healthcare role. My focus is always on helping you grow a sustainable business that supports your professional ambitions without overwhelming your current commitments.

I understand the unique challenges that come with building a private business alongside an NHS or healthcare career. My programmes are designed to reflect those realities, focusing on practical strategies you can implement around your existing commitments. Over six months, we’ll cover the essentials — from attracting and retaining patients to managing your time, refining your pricing, and setting up systems that keep your business running smoothly. If you need more personalised support, you can continue with bespoke one-to-one coaching, where we’ll dive deeper into your specific goals and create a plan that works for both your professional and personal life.

It’s simple to get started. The first step is to book a free discovery call, where we’ll talk through your current challenges and goals and decide which option is the best fit for you. If you’re ready to commit to a six-month programme, we run regular cohorts for LaunchpadGrowth Accelerator, and Scale-Up, while bespoke one-to-one coaching can usually begin within a week. If you’d prefer to start smaller, you can choose the Business Breakthrough or Clinic Visibility & Marketing Audit to tackle specific challenges first. Whichever path you take, you’ll get a clear action plan and the support you need to move forward with confidence.

Testimonials

“As part of the development of my new aesthetics business, Mike was invaluable as to his knowledge and expertise in helping me develop my business plan, website ideas and encouragement with all aspects of the business model, for me to feel confident in starting up. As a complete newcomer to setting up a business, in a competitive area, I am confident I can now develop my online presence.”

Louise Beet - Doctor

“Mike is very friendly, very informative, and easy to talk too. He was able to guide me through steps related solely to my individualised business plan and was very responsive in booking me in for that 1:1 catch up from the business course. Highly recommend his services.”

Liberty Mellor - Aesthetic Nurse

“Mike is an excellent speaker with lots of experience and industry knowledge. I found him approachable and very professional. I gained lots of ideas, knowledge and more confident to grow my small businesses. Commendable.”

Eva Marcos - Registered Nurse

“I have been really pleased with the service, attention to detail and the availability to answer every question stupid or not. Mike has been really helpful with information on how to begin my aesthetic career. I would definitely recommend Mike to anyone thinking of getting started in aesthetics.”

Chisom Onyechi - Aesthetic Pharmacist

“I had the best experience working with Mike. He was very knowledgeable and was able to provide useful tips and advice about the business side of aesthetics. He welcomed any questions or concerns, and by the end of the session, I felt I had more clarity on how to run a successful aesthetic business.”

Saanya Arora - Doctor

“An excellent session. Mike made everything fall into place, and I now have a list of priorities and a to-do list. It was very useful to learn from Mike’s industry experience and his invaluable business tips. Thank you.”

Jackie Davis - Nurse Injector

Start Growing Your Healthcare Business Now

Send Me a Message

Book a Free Zoom Discovery Meeting