Business Coaching for Health & Wellness Business Owners
As a health and wellness business owner, your passion is helping people live healthier, happier lives. But turning that passion into a successful, sustainable business takes more than great services — it requires the right marketing, clear systems, and a plan for growth. Without them, many owners find themselves working long hours, struggling to attract enough clients, or unsure how to grow without burning out.
That’s where I can help. I’m Mike Sherwood – an Aesthetic Business & Marketing Coach with over a decade of experience guiding businesses like yours. Through tailored coaching, I’ll help you attract more of your ideal clients, streamline your operations, refine your pricing, and build a strong brand that sets you apart. Whether you run a fitness studio, wellness centre, or holistic health practice, you’ll get the clarity, structure, and strategy to grow a profitable business that balances client care with long-term success.
Challenges Faced by Health & Wellness Business Owners
Running a health and wellness business comes with unique challenges, including:
Client Acquisition and Retention
Attracting new clients while keeping existing ones loyal can be difficult, especially in a saturated market.
Marketing and Branding
Effectively promoting your services and creating a strong brand identity that resonates with your target audience is essential for growth.
Work-life Balance
Many business owners in this sector struggle to balance managing their business with personal time, often leading to burnout.
Managing Staff and Operations
Ensuring that your business runs smoothly while maintaining high levels of service and client satisfaction can be challenging as your business grows.
Addressing these challenges is key to ensuring long-term success and growth in the health and wellness industry.
How Business Coaching Can Help
With my extensive experience in coaching health and wellness businesses, I provide tailored solutions to help you overcome these challenges. Here’s how business coaching can help:
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- Client acquisition and retention strategies: I’ll help you create systems to attract new clients while ensuring long-term loyalty through exceptional customer service and follow-up.
- Marketing and branding expertise: Together, we’ll develop a marketing strategy that increases your visibility, strengthens your brand, and helps you stand out from the competition.
- Work-life balance strategies: We’ll work on time management and business operations to ensure that you achieve a better balance between running your business and personal well-being.
- Operational improvements: I’ll guide you in streamlining your business operations, improving staff management, and creating efficient systems to enhance client satisfaction and overall profitability.

The Benefits of Working with a Business Coach
By working with me, you’ll benefit from:
- Increased profitability: Through effective marketing, client retention, and operational improvements, your business will see increased revenue and growth.
- Streamlined operations: We’ll focus on making your business more efficient, allowing you to deliver better service while reducing the admin burden.
- Improved client retention: Develop systems that keep clients coming back for repeat services, helping you build long-term relationships and a steady revenue stream.
- Enhanced work-life balance: Learn how to manage your business more effectively, giving you more time to focus on both your professional and personal life.

Health & Wellness Business & Marketing Coaching Programmes
Frequently Asked Questions
Testimonials

“As part of the development of my new aesthetics business, Mike was invaluable as to his knowledge and expertise in helping me develop my business plan, website ideas and encouragement with all aspects of the business model, for me to feel confident in starting up. As a complete newcomer to setting up a business, in a competitive area, I am confident I can now develop my online presence.”
“Mike is very friendly, very informative, and easy to talk too. He was able to guide me through steps related solely to my individualised business plan and was very responsive in booking me in for that 1:1 catch up from the business course. Highly recommend his services.”
“Mike is an excellent speaker with lots of experience and industry knowledge. I found him approachable and very professional. I gained lots of ideas, knowledge and more confident to grow my small businesses. Commendable.”
“I have been really pleased with the service, attention to detail and the availability to answer every question stupid or not. Mike has been really helpful with information on how to begin my aesthetic career. I would definitely recommend Mike to anyone thinking of getting started in aesthetics.”
“I had the best experience working with Mike. He was very knowledgeable and was able to provide useful tips and advice about the business side of aesthetics. He welcomed any questions or concerns, and by the end of the session, I felt I had more clarity on how to run a successful aesthetic business.”
“An excellent session. Mike made everything fall into place, and I now have a list of priorities and a to-do list. It was very useful to learn from Mike’s industry experience and his invaluable business tips. Thank you.”