Business Coaching for Aesthetic Practitioners
As an aesthetic practitioner, you’re dedicated to providing top-notch treatments for your clients. But running a successful aesthetic business requires more than clinical expertise—it requires strong marketing, effective client management, and strategic growth plans. That’s where business coaching can make all the difference.
At Mike Sherwood – Medical & Aesthetic Business Coaching, I specialise in helping aesthetic practitioners like you take their businesses to the next level. Whether you’re just starting out or looking to scale your clinic, my tailored coaching services provide the guidance you need to grow profitably while maintaining a work-life balance.
The Challenges Faced by Aesthetic Practitioners
Running a successful aesthetics practice comes with unique challenges. You may be facing:
Client Acquisition and Retention
Building and maintaining a steady stream of clients can be difficult in a competitive market.
Marketing and Branding
Positioning yourself as a go-to expert and growing your online presence can feel overwhelming.
Managing Work-life Balance
Managing your practice while still finding time for personal life is often a major challenge.
Scaling Up Your Business
Growing your clinic with more staff and services while maintaining quality and client satisfaction can be tricky.
These are common challenges for growing aesthetic practices—let me help you overcome them.
How Business Coaching Can Help
As a business coach with over 10 years of experience in the medical and aesthetics industry, I can help you tackle these pain points and more. Here’s how:
- Marketing strategies: I’ll help you create a tailored marketing plan that positions your services in front of the right audience, whether through digital channels, local SEO, or targeted campaigns.
- Client acquisition: We’ll work on strategies to attract and retain clients, ensuring you always have a steady flow of new and returning customers.
- Operational improvements: Streamlining processes within your clinic helps ensure efficiency and profitability.
- Personal growth and leadership: Whether it’s improving your time management or developing your leadership skills, coaching helps you grow personally as well as professionally.

Testimonials

“As part of the development of my new aesthetics business, Mike was invaluable as to his knowledge and expertise in helping me develop my business plan, website ideas and encouragement with all aspects of the business model, for me to feel confident in starting up. As a complete newcomer to setting up a business, in a competitive area, I am confident I can now develop my online presence.”
“Mike is very friendly, very informative, and easy to talk too. He was able to guide me through steps related solely to my individualised business plan and was very responsive in booking me in for that 1:1 catch up from the business course. Highly recommend his services.”
“Mike is an excellent speaker with lots of experience and industry knowledge. I found him approachable and very professional. I gained lots of ideas, knowledge and more confident to grow my small businesses. Commendable.”
“I have been really pleased with the service, attention to detail and the availability to answer every question stupid or not. Mike has been really helpful with information on how to begin my aesthetic career. I would definitely recommend Mike to anyone thinking of getting started in aesthetics.”
“I had the best experience working with Mike. He was very knowledgeable and was able to provide useful tips and advice about the business side of aesthetics. He welcomed any questions or concerns, and by the end of the session, I felt I had more clarity on how to run a successful aesthetic business.”
“An excellent session. Mike made everything fall into place, and I now have a list of priorities and a to-do list. It was very useful to learn from Mike’s industry experience and his invaluable business tips. Thank you.”

How We Work Together
My business coaching process is straightforward yet highly effective. Here’s what you can expect:
- 1Discovery Session: We start with a consultation to understand your current challenges and goals.
- 2Customised Coaching Plan: Based on your needs, I create a tailored plan that includes strategies for marketing, operations, and growth.
- 3Regular Coaching Sessions: We’ll meet regularly to review progress, address challenges, and adjust strategies as needed.
- 4Continuous Support: You’ll receive ongoing support to ensure you stay on track and achieve your business goals.
The Benefits of Working with a Business Coach
By working with me, you’ll benefit from:
- Increased profitability: By improving client acquisition and streamlining your operations, your practice will see a boost in revenue.
- Streamlined operations: A more efficient clinic means you can spend less time on admin and more time delivering excellent treatments.
- Improved client retention: Develop strategies that keep clients coming back and referring others to your clinic.
- Enhanced personal and professional growth: Coaching helps you grow as a business leader while improving your work-life balance.

Frequently Asked Questions
Business Coaching Services For Aesthetic Practitioners
Scale Up Bespoke 121 Business Coaching
Engage in long-term 121 coaching to establish essential business systems for sustainable success. Achieve a work-life balance while growing a profitable business. Enjoy personalised fortnightly sessions, action plans, ongoing support, and access to my trusted professional network.